Your site looks finished.
To Google it’s nearly invisible.
I build websites for local businesses, then write the pages that get them found on Google. Every one comes with an assistant that answers questions and books work at any hour.
Before you spend anything, I measure the site you have. The last one I checked averaged 47 words a page. Google wants somewhere around 300 before it will rank you for anything. That is the whole problem, and it is invisible until someone counts.
Builds run $149 to $599 a month, no setup fee. The audit costs nothing either way.
What kind of business do you run?
- 52
- pages crawled
- 3,298
- unique words, whole site
- 2
- pages worth ranking
- 47
- median words per page
A real crawl, not an illustration. Measured after the navigation and footer that repeat on every page are removed, because that is what a search engine credits you for.
What you actually get, for nothing.
Not a PDF template with your logo on it. I point the same crawler at your site that produced the chart above, and send you what it found.
What kind of business, your website, how people reach you now. About two minutes, no card, no call booked.
Usually the same day. Every page measured after the repeated navigation and footer come out.
Your word counts page by page, what is broken, and what you are invisible for. Usually with a live demo of the replacement attached.
- A word count for every page, with the ones worth ranking marked
- Every broken link, missing title and image with no alt text
- Whether Google and ChatGPT can read what you do and where
- What your competitors have on the page that you do not
- A live demo of the replacement, built for your business
No obligation attached to any of it. If the rebuild does not look better than what you have, you do not pay for it, and the findings are yours either way.
Customers slip away in the same three places.
Almost every site I measure is losing people at one of these, and the owner has no idea which. The audit names the one costing you most, with the numbers behind it.
The pages Google isn't counting
Take away the navigation and footer that repeat on every page, and most local sites have under 4,000 words left across the entire domain. The last one I crawled had 52 pages and 3,298 words, and two pages with enough on them to rank. It looked finished.
FixThe free audit measures every page after the repeated text is stripped out, then a content program written around what people in your town actually type.
The call nobody was free to take
You were with a patient, up a ladder, or halfway through a job. Almost nobody leaves a voicemail anymore. They hang up and call whoever is next on the list.
FixA concierge that answers on your site at any hour, handles real questions, books the work, and texts you the lead before the caller has moved on.
The answer that names someone else
People now ask ChatGPT and Google's AI who to call. With no structured data on your site, the AI is working from whatever it can scrape, and it usually lands on a competitor.
FixSchema and machine-readable pages ship with every build, so both Google and ChatGPT know what you do and where you do it.
Found, then answered.
Ranking is only half of it. The other half is what happens at 7am on a Tuesday when somebody finds you and you are already on a job.
Live client sites you can poke at.
These are live client sites. Open one, talk to the assistant in the corner, and you are using exactly what your customers would.
Simi Spine Wellness
Full site plus an AI concierge that answers patient questions and hands requests to the front desk.
Glass Masters
36-year-old shop in the Wood River Valley. New site, AI quote estimator, and a content program built around what people actually search.
Dealer Dolls
Rebuilt around what people actually search for in LA. The SpaceX and Red Bull events and the $1M raised for charity are finally on the page.
Nampa Chiropractic
Built as a live demo in a day. Open it and ask the concierge about an adjustment.
What it costs, before you have to ask.
Three levels of how much you hand over. At every one of them, a couple of jobs a month pays for it.
A proper site, built once and kept running.
- Hosting, backups, security
- Up to 2 content or photo changes
- Custom website, designed not templated
- Booking and enquiry forms that actually arrive
- Built around your own photos, services and reviews
- Schema so Google knows what you do
No content programme, no AI, no campaigns.
The site that grows, and answers at 11pm.
- 2 new pages written around real searches
- The concierge, reminders and review requests running
- Unlimited small edits
- Everything in Starter
- AI concierge that answers and books 24/7
- Missed-call text-back on every missed call
- Appointment reminders by email
- Review requests by text and email
- Quote estimator from pricing you approve
Enough new pages to actually move.
- 6 new pages written around real searches
- Promotional and seasonal email campaigns
- Google Business Profile posts and updates
- A report in plain English, showing what moved
- Everything in Pro
- Advanced local SEO across your service area
- Competitor tracking on the terms you care about
Priced separately because the right number depends on your budget and your market, and quoting it blind would be a guess.
- Google Ads and Local Services Ads management
- Extra pages beyond your plan's monthly count
- Multilingual pages for a second language
No setup fee. Starter and Pro run a 12-month initial term and then go month to month, and the site is yours at the end of it. Growth is month to month from the start. Your domain is registered in your name on day one and stays yours whatever happens.
Prefer to own the build outright with no monthly? One-time builds start at $2,500.
More than a plan. I build the whole thing.
None of this needs you to become an expert in it. One person builds it, runs it, and answers the phone when you call.
Your website
Built from scratch for your business, never a template. Booking, forms, your real photos, your real reviews.
WhyHosted, maintained, and edited by me. You never touch a dashboard or pay a developer for a text change.
Pages that rank
Real content written around what people in your town actually search, plus the structured data Google and ChatGPT read.
WhyThis is the fix for the 47 words. Without it a site is invisible no matter how good it looks.
The concierge
An assistant on your site that knows your services, hours and pricing. It answers questions and books the work.
WhyThe 9pm question gets answered at 9pm. It never invents a price or a policy, only what you gave it.
Missed-call text-back
Your number rings through as normal. If nobody picks up, the caller gets a text within seconds.
WhyHardly anyone leaves a voicemail now. A text lands while they are still deciding who to try.
Appointment reminders
An email the day before every booking, sent automatically, cancelled if they cancel.
WhyNo-shows are the quietest way a business loses money. A reminder the night before is the cheapest fix there is.
Review requests
A text and an email after the work, asking for a Google review. Once per customer, never at 3am.
WhyEveryone gets the same link. No screening out unhappy customers, because Google bans that and can strip your reviews for it.
Promotional and seasonal email
Promotional and seasonal email to customers who opted in, scheduled ahead and sent for you.
WhyProper consent, a real unsubscribe, your address in the footer. Done the way that keeps you out of spam folders.
Quote estimator
Customers describe the job and get a ballpark range built from pricing you approved.
WhyYou stop repeating the same phone quote twenty times a week, and never a number the AI made up.
You work with me, not an account manager.
I'm Richard. I'm in Boise, and I build every site myself. I taught myself this by building and running my own companies, so I know what it feels like to pay someone for a website and not be able to tell whether it worked.
That's why the audit comes first and it's free. You see the numbers on your own site before you have any reason to trust me. If the rebuild doesn't look better than what you have, you don't pay for it, and you keep the findings either way.
Find out what yours is missing.
Two minutes of questions, a full crawl of your site, and numbers you can act on this week. If it looks good, I build the replacement before you pay.